Customer Experience Value Enhancement Tool "AR"
If you want your company's products or events to go viral, this is a must-see for the person in charge. A fusion tool of "real" and "digital" where AR is essential.
In current recognition and sales promotion, I believe that social media is one of the indispensable tools. This applies to both B2C and B2B industries. Regarding social media, I think companies are making various efforts tailored to their needs. While it is important to scrutinize the content being uploaded, creating interesting experiences that make people want to share on social media or that those who are not using social media want to convey through word of mouth is crucial. AR features create such interesting experiences and enhance the value of customer experiences. They evoke excitement in people, lead to recognition, and encourage sharing. In addition to direct consumption motivations such as using, seeing, or eating products, AR can add emotions like "interesting" and "amazing." Please consider this.
